Whether it’s pushing Harry Potter books on a hotel bell cart down the streets of Manhattan, scripting a global travel agent conference, or launching a refrigerator makeover campaign to promote a healthy lifestyle on social media, Robyn’s passion and can-do attitude are evident in everything she does. And that’s why brands of all sizes – from a New York-based yoga studio to a global luxury hotel brand – have tapped into her public relations and marketing expertise to grow their business for nearly 15 years.
Robyn draws upon her talents in the travel, hospitality, wellness and lifestyle industries to bring her clients measurable results. She has successfully generated top-tier press coverage, formed impactful marketing partnerships, created eye-catching content and planned large-scale events. She’s also launched e-marketing and social media campaigns that deliver higher open rates, more click-throughs and increased engagement.
Prior to forming Owl PR, Robyn held management-level roles with two of the leading travel marketing organizations, which instilled a strong understanding of the business of travel – not just how to market it. Complementing this is extensive experience working in-house with boutique hotels and inns, giving Robyn a distinct skill set that combines public relations and marketing with sales and operations. She holds a degree in Public Relations from Hofstra University and a health coach certification from the Institute for Integrative Nutrition.